China-based cross-border operations partner

Turning cross-border opportunities into clear execution.

StarTide Global is the public-facing brand of Haikou Xingxi International Trade Co., Ltd. We support international brands, SMEs, platforms, and service providers with China market research, partner coordination, creator operations, supplier communication, and AI-assisted execution workflows.

What we support

We work best on short-term contractor or sprint-based projects where a team needs fast research, reliable local coordination, and clearer execution workflows.

Service 01

Market research & partner mapping

Research target markets, identify relevant companies, creators, suppliers, vendors, or service partners, and turn scattered market information into a practical contact and opportunity map.

Service 02

Creator, brand & campaign coordination

Support outreach, follow-up, sample coordination, creator communication, platform requirement tracking, and campaign execution for content-led commerce projects.

Service 03

AI-assisted workflow setup

Help teams reduce repetitive work by structuring research, outreach, status tracking, reporting, and follow-up systems with practical AI and automation tools.

Experience from fast-moving cross-border campaigns

Our work is grounded in practical operations: brands, creators, platform teams, internal execution, content performance, rule changes, and daily commercial pressure.

Campaign execution under pressure Supported a cross-border e-commerce project that grew from zero to around 720K GMV, while coordinating brand needs, creator delivery, platform updates, and internal team execution.
Platform rule change response Diagnosed sudden performance drops, checked affected content, contacted creators, aligned with platform contacts, shared updated guidance, and activated backup creators to restore momentum.
Reusable workflow development Turned fragmented communication and follow-up into clearer processes that new team members could understand, repeat, and adapt to future campaigns.

Workflow approach

We start from the business goal, then break the work into a clear execution path.

  • Define the target audience, partner, supplier, creator, or client profile.
  • Collect and organize relevant market and contact information.
  • Segment opportunities by value, urgency, and business relevance.
  • Prepare outreach angles, status tracking, and follow-up rhythm.
  • Use AI and automation tools to reduce repetitive manual work.

Markets & industries

Our strongest practical experience comes from China-based operations and US / UK / EU-facing social commerce and creator campaign execution.

  • Base: China
  • Past execution exposure: US, UK, EU-facing creator and e-commerce projects
  • ASEAN target markets: Singapore, Malaysia, Thailand, Vietnam, Indonesia, Philippines
  • Relevant sectors: e-commerce, creator marketing, social commerce, supplier coordination, business services, AI workflow operations

Explore a China / ASEAN execution sprint

For teams exploring cross-border commerce, partner outreach, creator operations, supplier coordination, or AI-assisted workflow setup, we can start with a focused short-term sprint.

Email Mercury Qing